Check out this checklist of the most important tips to boost your delivery profits.
Have you ever asked yourself, “How are my delivery sales doing?” If your answer is “They could be better,” then you’re in the right place.
Delivery is one of the most promising channels for profitability in the food industry. With people’s increasingly busy lives, many prefer the convenience of ordering food at home or at work. But just being on a delivery app doesn’t guarantee success — you need strategy, planning, and optimization.
With that in mind, we’ve put together a practical checklist with key points to help increase your delivery revenue.
✅ 1. Define Your Delivery Area Carefully Avoid losses from deliveries that are too far away or outside your service range. Choose an area you can cover quickly and efficiently. This reduces delays and improves the customer experience.
✅ 2. Have an Efficient Delivery Team You can work with your own drivers, contractors, or delivery platforms. What matters most is that they’re punctual, polite, and familiar with the area. Remember — delivery is the last impression, and it can determine whether a customer orders again.
✅ 3. Set a Fair Delivery Fee Analyze your competitors and calculate your costs carefully. A fee that’s too high may drive customers away, while one that’s too low can eat into your profits. In some cases, offering free delivery for orders above a minimum amount can help increase your average ticket size.
✅ 4. Set Strategic Operating Hours Limited delivery hours can reduce your profit potential. Evaluate demand and extend your service during peak times, such as:
💡 Pro tip: Promote your delivery service right before main meal times to attract more orders.
✅ 5. Invest in Real, Appetizing Food Photos Visual appeal sells! Take real photos of your dishes with good lighting and presentation. Authentic images build more trust than stock photos.
✅ 6. Keep Delivery Logistics Organized Plan routes, track orders, and coordinate your team. Use software or spreadsheets to stay on top of everything. The more efficient your process, the more orders you can deliver — faster and with higher quality.
✅ 7. Promote Your Delivery on Social Media Many people decide where to order food based on what they see on Instagram, Facebook, or WhatsApp. Post photos, short videos, and special offers, and use tools like stories and reels.
💡 Extra tip: Take advantage of holidays and special dates (Mother’s Day, Valentine’s Day, Customer Appreciation Day, etc.) to create themed combos and promotions.
✅ 8. Offer a Clear, Attractive Menu Avoid confusing or overly long menus. Organize items by category, describe dishes clearly, and highlight your best-sellers.
Featured items tend to sell more — use that to your advantage!
✅ 9. Pay Attention to Packaging First impressions matter. Invest in packaging that:
Good packaging adds value to your product and builds customer loyalty. You can rely on Darnel’s packaging to optimize your delivery and enhance your brand. Check out their product portfolio!
✅ 10. Offer Multiple Payment Options Make things easy for your customers! Accept:
The more options you offer, the higher your chances of closing a sale.
✅ 11. Include Gourmet Snack Options This is a growing trend! Handcrafted burgers, sandwiches with premium ingredients, and unique menu items help raise your average order value and attract customers willing to pay more for quality.
⚠️ Important: Making more profit from delivery isn’t just about selling more — it’s about selling smarter. With good planning, a strong focus on customer experience, and attention to detail, your business can thrive even in a competitive market.
Use this checklist as your guide, evaluate where you can improve, and start implementing these strategies today!
